What Is Email Verification and Why Is It Important?
An email verifier (also known as an email checker) is a tool that checks if an email address is valid and capable of receiving emails. It’s essential for ensuring that your messages reach their intended recipients and for maintaining a healthy sender reputation.
Email verification involves running email addresses through multiple tests to accurately assess their validity and existence. Using an email verifier is crucial before contacting new email addresses or after a period of inactivity. This helps prevent issues caused by fake, old, mistyped, or personal (as opposed to professional) email addresses.
How Hunter's Email Verification Process
Hunter's Email Verifier employs a sophisticated process to ensure accuracy. We check the email syntax, domain information, and server response. We also look up email addresses in our B2B database.
Here's a breakdown of the checks performed:
* Valid format: Ensures the email address follows a correct format.
* Disposable email address: Identifies temporary email domains.
* Webmail email address: Detects addresses from webmail services like Gmail or Yahoo.
* Presence of MX records: Verifies the existence of MX records, which are essential for email delivery.
* Presence of SMTP server: Checks for a functioning SMTP server.
* SMTP check: Tests if the server accepts emails for the address without sending one.
* Accept-all domain: Determines if the server accepts all emails.
Benefits Why Use an Email Verifier? Advantages & Consequences
Using an email verifier offers numerous benefits, primarily by improving your email deliverability and sender reputation.
Here's a deeper look at the advantages:
* Reduced Bounce Rates: Validating email addresses minimizes bounces, which can harm your sender reputation.
* Improved Sender Reputation: Low bounce rates signal to email providers that you are sending valid content.
* Higher Engagement: Reach more real prospects, leading to better engagement metrics.
* Cost Savings: Save money by not sending emails to invalid or inactive addresses. This is specially true if you are using an email marketing tool, where you pay for the number of recipients.
Conversely, the negative consequences of not verifying email addresses are significant:
* Bounced Emails: Bounces damage your sender reputation and prevent other emails from landing in the recipient's inbox.
* Poor Deliverability: Your messages may never reach their intended recipients.
* Risk of Blocklisting: Repeated bounces can lead to your IP address or domain being blacklisted by email providers.
* Wasted Resources: You waste time and money sending emails to invalid or inactive addresses.
“Hunter has significantly reduced the time and effort required to locate relevant contacts, allowing me to focus on building relationships.
Noam Dorokhov, Marketing Manager at Squaretalk
Explore Hunter's Features
Discover how Hunter can improve your email deliverability
Free Plan
Verify up to 100 email addresses per month with our free plan.
Bulk Verification
Upload your email list and verify in a few clicks.
API Access
Integrate the Email Verifier into your applications.
Hunter Email Verifier Features
Hunter provides a comprehensive suite of tools to streamline your email verification process.
* Free Plan: Get started for free with up to 100 email verifications per month, no credit card required.
* Bulk Email Verifier: Upload your list of emails and get results quickly.
* Email Verifier API: Integrate Hunter's email verification directly into your product.
* Google Sheets Add-on: Find and verify email addresses directly within Google Sheets.
* Integrations: Integrate Hunter into leading platforms like HubSpot, Pipedrive, and more using Zapier.
Common Questions About Email Verification
Q: How does Hunter's Email Verifier work?
A: Hunter's email verification service does not rely on sending emails. Instead, we connect to the recipient's SMTP server to verify the address, using our knowledge about the email domain.
Q: Is it safe to use email addresses verified by Hunter?
A: Yes, if an email address is verified as 'valid', it is safe to use, provided your email server is well configured and your sender reputation is satisfactory. Bounce rates are typically under 1%.
Q: Can I verify a list of email addresses?
A: Yes, you can verify a list of professional email addresses with the Bulk Email Verifier.
Q: Does Hunter offer an API?
A: Yes, we offer a free API for all Hunter users. We also offer Data Platform plans for high-volume users.
Q: Can I integrate Hunter into my CRM?
A: Yes, we have native integrations with platforms like HubSpot and Pipedrive, and nearly every other platform through Zapier automations.